IN-STORE VISIBILITY

APS has dedicated visibility teams consisting of merchandisers and dedicated supervisors who report to their local APS branch manager.

In-store visibility is the ability for shoppers to discover, identify and engage with products. Good visibility boosts the quality of your retail merchandising, and therefore makes it more likely that your consumer will engage with your product and maximise sales.

QAPSOP and A PRINCIPLES

Our services include improving visibility through the QAPSOP and A principles.

• Quality of Product
• Accessibility of Product
• Price Communication
• Space Optimization
• Other Space
• Promotions
• Admin
• Market Impact Team
  ◦ Display building
  ◦ Promotion implementation and activations
• In-store sales support
  ◦ Negotiate store space
  ◦ Increase stock orders
• Feedback & Administration
  ◦ Mac-Mobile platform
  ◦ Realtime feedback